
Approach
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You ask, we answer
Everything you need to know about how we work, what we offer, and what to expect when partnering with Business & Butter.
General Questions
What does Business & Butter do?
Business & Butter is a growth marketing agency that helps brands scale using data-driven strategies, creative execution, and performance marketing. We specialise in paid advertising, conversion optimisation, and brand growth.
Who are your typical clients?
We work with e-commerce brands, startups, and businesses looking to grow their online presence and maximise their marketing ROI. Whether you're launching a new brand or scaling an existing one, we can help.
What industries do you specialise in?
We primarily work with e-commerce, retail, fashion, lifestyle, and consumer brands, but our expertise can be applied across various industries looking to leverage digital marketing for growth.
Services & Process
Pricing & Budget
How much does it cost to work with you?
Our pricing depends on the services you need and how fast you want to experiment. We offer flexible packages based on your goals and ad spend — contact us for a custom quote.
Do you require a minimum ad spend?
Yes, to maximise effectiveness we recommend a minimum daily ad spend of €10. However, we can tailor strategies for different budgets.
Do you work on a performance-based model?
We typically work on a fixed fee, but in some cases we offer performance-based models tied to revenue or ROAS goals. Let's discuss what works best for your business.
Advertising & Results
What platforms do you advertise on?
We run campaigns on Meta (Facebook & Instagram), Google (Search, Shopping, YouTube), TikTok, Pinterest, Outbrain, Taboola and LinkedIn, depending on your target audience and product.
How do you track campaign performance?
We use analytics tools, tracking pixels, Google Analytics, and in-depth reporting to track ROAS, CAC, conversion rates, and other KPIs. You get regular reports on performance.
What happens if my ads aren’t performing well?
We continuously optimise campaigns using A/B testing, audience refinement, and creative updates to improve performance. If something isn’t working, we adjust our strategy.
Something else?